A great side-by-side comparison of two technology giants by Great Business Schools. Interesting to see how they each to certain things more successfully, but both have also had their failures. Most striking is the difference in the perception of security between iOS and Android — Apple is winning that battle. Also, Apple apps makes almost five times the revenue of Google apps with one quarter of the market share! Personally, I am too invested in Apple products to switch. But I do wish the price point would come down a bit. So who do you think is winning?
Connecting the dots between business and design.
Green Jay Landscaping called me in need of some help refining their brand and identity design. While the company had been founded a year before, the logo their web design company had created didn’t quite hit the mark in reflecting their brand. While there are always budgetary concerns when starting up a new business, it’s important to get the brand and design straight right off the bat.
In any case, we kicked the project off with a Brand Workshop, then worked closely with the client to develop a Brand Frame that reflected the values and personality of the company. Then it was design time! We showed them five or so options for the logo and business card, but there was one clear winner, which reflected their approach to ecological landscaping the best.
In celebration of the upcoming Academy Awards on Sunday night, I present to you an infographic of Best Pictures created by PR firm Beutler Ink. What an awesome example of iconography! Can you guess what movie each icon represents? Scroll to the bottom for the answers.
Click the image to view a larger version.
And now you know the name Beutler Ink!
The very best thing about the Internet? It’s so easy to find inspiration! When beginning a new project, I usually start clicking around to find inspiration around the ‘net. Well now it will be even easier with the launch of “Niice: A search engine with taste.” Instead of Googling a bunch of jimbo-jambo images and endless pages, this site actually curates content from other visual sites on the web. It’s beautiful, and robust…and a little too easy to go down the rabbit hole of endless clicking! If you click on an image, it takes you to the source site (of course), where there is tons more inspiration! Also, it’s always changing, so if you click on one of the sample searches below, yours will look different than mine!
Here are a few searches I just tested:
Go ahead: try your own. And enjoy!
Hahaha, I’m still chuckling. We’re so busted! But beyond the funny fake ad, I think this is a great piece of branding by Coke. You get the payoff at the end: ”Share a real moment with Coca-Cola.” A low-budget video that goes viral. Kind of. What can you do that’s even better than this?